How we will develop a coherent web marketing strategy for you
As mentioned already, together we will use my tried and tested strategy to improve your website’s performance.
The links to the left give a bit more information about the individual subject strategies but here I will demonstrate the overall procedure involved.
Step 1
Firstly, whilst I am carrying out an extensive review of your website, its function and keyword ranks, I will request you do some in-depth keyword/market research
Step 2
I will then request some critical direction from you as to where your most profitable lines are (or will be for new businesses or enterprises)
Step 3
Next we will start the web site fixing. We will cover a variety of topics, from sales copy to design to web analytics.
Step 4
Once the website is ready, we will setup a Google Adwords account (if you don’t already have one) and start to feed some internet traffic into your site.
Step 5
We will then monitor and adjust your website, product offer, prices, sales pages and traffic types until a successful niche is isolated.
Step 6
At this stage we will start to increase traffic to your website through extensive keyword discovery and creation, and additional traffic sources (we will launch Yahoo and Microsoft ppc campaigns) and continue conversion tracking.
Step 7
Next, two things will happen simultaneously. We will start optimising your site (including on and off page SEO work) for the successful niche whilst starting the process all over again looking for product (or category) 2. By this time we will have high quality web analytics to start mining for new strands.
Step 8
With any spare time on the contract, we will concentrate on the three keys to success: Traffic, Conversion, Profitability.
Because my time is a limited resource, I can only sign up a maximum 15 clients per annum. As of today,
, there are only 9 spaces left. So please phone me free on 0800 458 1966 to claim a free 30 minute consultation or complete the form below and I will complete a preliminary analysis of your site.